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Privacy Policy


Effective Date: December 2, 2025

1. Introduction

Welcome to Scaling DNA, a research initiative and brand operated by AmagoPro Consulting Private Limited ("we," "us," or "our"). We are committed to protecting your privacy and ensuring transparency in how we handle your data.

This Privacy Policy explains how we collect, use, and share information when you engage with our research reports, white papers, newsletters, and events (collectively, the "Services").

Contact Us: For any privacy-related questions, please contact us at: support@scalingdna.com

2. The Information We Collect

We collect information to deliver our research and facilitate the partnerships that make our high-value content possible.

​A. Information You Provide Directly
    • Downloads & Subscriptions: When you download a specific asset (e.g., "The Modern Admission Blueprint") or subscribe to our newsletter, we collect your:

      • Full Name

      • Work Email Address

      • Job Title / Designation

      • Organization Name

      • Phone Number (Optional, if requested)

​B. Information Collected Automatically
    • Usage Data: We use tools like Google Analytics to understand how you navigate our website (e.g., pages visited, time spent).

    • Device Data: IP address, browser type, and general location data.

3. How We Use Your Information

We use your data for specific, limited purposes:

  1. Content Delivery: To send you the PDF reports, frameworks, or templates you requested.

  2. Newsletter: To send you the monthly "Scaling DNA" digest containing insights on organizational scaling.

  3. Partner Fulfillment: To fulfill our contractual obligation to the specific "Co-Author" or "Research Partner" associated with the content you downloaded (see Section 4).

4. How We Share Your Information (The "Co-Author" Model)

Scaling DNA operates on a transparent partnership model. Many of our deep-dive reports are co-authored with specialized technology or consulting partners (e.g., SaaS providers, subject matter experts).

Specific Consent for Content Partners: When you download a co-authored white paper (e.g., "The Modern Admission Blueprint"), we share your contact details only with the specific partner who co-authored that document.

  • Current Partner: For "The Modern Admission Blueprint," the co-author is ExtraaEdge.

  • Your Consent: By checking the consent box on the download form, you explicitly agree that your details (Name, Email, Organization, Designation) will be shared with ExtraaEdge.

  • Limited Scope: We do not share your data with other partners or sponsors unrelated to the specific content you accessed without asking you first.

Standard Service Providers: We also share data with trusted tools that help us run our business (under strict confidentiality):

  • Email Systems: (e.g., Amazon SES) to send emails.

  • CRM: To manage our database.

We never sell your data to data brokers or unrelated third parties.

5. Your Rights & Choices

  • Opt-Out of Emails: You can unsubscribe from Scaling DNA emails at any time using the "Unsubscribe" link in the footer of our emails.

  • Opt-Out of Partner Communications: Once your data has been shared with a partner (e.g., ExtraaEdge) based on your consent, their privacy policy governs their communications with you. You may unsubscribe from their communications directly by contacting them or using their unsubscribe links.

  • Access & Deletion: You may request to see or delete the personal data we hold about you by emailing support@scalingdna.com.

6. International Visitors

Scaling DNA is operated from India. If you are accessing our site from outside India (including the EU or UK), please be aware that your information will be transferred to, stored, and processed in India. By using our Services, you consent to this transfer.

7. Changes to This Policy

We may update this policy as our research initiatives evolve. The latest version will always be available on this page with the updated "Effective Date."